Is Your Website Ready for the Holiday Rush? August Is the Time to Prep

Believe it or not, the holiday season is just around the corner. While we’re still soaking up the last bits of summer, August is the perfect time to get your website holiday-ready.

Why? Because making updates in October or November might be too late. Search engines take time to notice changes, and you want to be ready when customers start shopping early.

What to Do Now:

1. Freshen up your homepage. Add seasonal messaging or a “coming soon” banner for holiday specials.
   
   
2. Check your site speed. A slow website can send shoppers packing. Compress images and test on mobile.
   
   
3. Update your content. Holiday landing pages, gift guides, and special offers should go live this month.
   
   
4. Review checkout and forms. If something is broken, you could miss out on sales.
   
   
5. Plan your holiday campaigns. Start creating email templates, blog posts, and social content now so you’re not scrambling.

The Bonus of Early Prep

When you prepare in August, you’re setting yourself up for a stress-free fall. You can focus on serving your customers instead of rushing to fix last-minute website issues. Plus, early holiday shoppers will already find your site looking polished and professional.

Need help getting ready? Our team at Group M7 can do a quick website tune-up or create fresh seasonal graphics so you’re set for the busiest time of the year. Contact us and we will work with you to get your site ready for the holiday season.