The era of the Internet seeming like the Wild West has come to an end. These days, there are certain strict regulations in place that all businesses must follow if they wish to abide by federal law.
Title III of the Americans with Disabilities Act prohibits discrimination on the basis of disability in any form. This means that businesses, both large and small, must make accommodations for all individuals – even in the digital environment.
ADA compliance includes features like:
· Easily resizable text with optional high contrast modes
· Forms and built-in components that meet accessibility standards
· Photos with description text
· Videos with audio descriptions and transcripts
· A text-only option with full keyboard functionality
If your website is built from the ground up with these features in mind, you'll have a head start on avoiding being the target of a lawsuit or government action. It's just good business sense.
You're probably asking: How can my business be sure to adhere to these guidelines?
The answer: With a website created by a qualified web design firm like GroupM7.
GroupM7 knows how to ensure your website is always fully ADA compliant. We understand and follow the guidelines enforced by the Department of Justice, so you never have to worry about the threat of lawsuit.
In today's digital landscape, having a website that merely exists online is no longer enough. Your business deserves more than just an online brochure that generates occasional leads.
Just as a well-maintained lawn, fresh paint, and inviting entryway create an excellent first impression for your physical location, your Google Business Profile (GBP) serves as your digital curb appeal. In today's digital-first world, potential customers often discover and judge your business through your GBP before ever seeing your physical location.
In the fast-paced world of digital marketing, having a weak online presence is like fumbling the ball on the one-yard line. As businesses gear up for their biggest seasons, Group M7 stands ready to transform your digital strategy from a benchwarmer into a MVP.
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